WAKE UP

May 1st, 2012

RIM Admits to Being Behind Samsung-Esque Anti-Apple Publicity Stunt

Research in Motion, which is flirting with a 5% market share in North America, has taken responsibility for a series of Apple-targeted publicity stunts in Australia revolving around the theme “Wake Up”, which bare a striking resemblance to a Samsung campaign of last year. As per a statement to The Sydney Morning Herald, RIM took [...]