Two Wall Street Journal reporters have managed to get their hands on press materials for ProView’s “iPad” at a company press conference.
ProView is currently locked in a particularly vicious trademark battle with Apple. ProView alleges that Apple’s bestselling tablet knowingly and blazingly violates its rights to its protected trademark “iPad”. As Chinese courts have sided with ProView thus far in court disputes, the company is reportedly negotiating with Apple behind closed doors for an out of court settlement.
During a recent interview with The Economist, one of ProView’s attorneys could not produce a sample of their “iPad” units – an Internet Personal Assistance Device – for inspection and the address he provided for the company’s factories was a desolate warehouse.
Behold, ProView’s Press Materials:
“The iPAD of development constructs on the dream of technology founded human spirit. To make use of advance serial products, people can explore the infinite imagination of virtual reality. It is the strong leading trend and nobody can resist the charming of iPAD,” the advertisement’s copy reads. “The effect on iPAD is over-whelming in the human history [sic].”
According to the Wall Street Journal, ProView spent $30 million marketing the device and produced between 10 to 20,000 a year between 1998 and 2009. ProView’s listing on the Hong Kong Stock Exchange was suspended in August 2010 when the company filed for bankruptcy.
In a sweet twist of irony, ProView’s “iPad” is a near design doppelganger of Apple’s original iMac.