While the P.C market struggled in 2011 the graphics market continued to grow, according to new figures by Jon Peddie Research.
Recently released figures from Mr. Peddie’s market research group show that in 2011 P.C sales rose only 0.5 percent over the previous year’s numbers, however the graphics market grew by 8.9 during that same time.
This quarter compared to last, Intel gained a 7 percent market share, AMD gained 2.6 percent, and Nvidia slipped 7 percent in the overall market according to Mr. Peddie’s figures.
GPU sales often serve as a barometer of the overall health of the P.C market, since every P.C ships with a GPU and high-end users will replace their GPU mid-CPU market cycle.
This past quarter consumers purchased 16.1 million after market/add-in cards, down from the 18 million sold in this quarter last year.
Speaking to Desktop Review, Mr. Peddie said that the integrated GPU – found in Intel’s Sandy Bridge and AMD’s Fusion chips – is not hurting the market because consumer preference is to purchase an add-in board that is more powerful than the integrated offerings of Intel and AMD.
The thing so many people seem to miss on this subject of integration is Moore’s Law works for everyone including ATI and Nvidia. ‘Good enough’ isn’t,” Mr. Peddie told Desktop Review.
“Do you want to buy a new computer than can only play a five year old first-person shooter? That can’t drive multiple screens? That can’t do physics and play the game?”