By all accounts ASUS is an experienced OEM used to a demanding production schedule. In a recent interview, however, the company’s chairman admitted that working with Google on the Nexus 7 tablet proved to be, at times, beyond taxing.
“Our engineers told me it is like torture,” Asus Chairman Jonney Shih told AllThingsD in an interview. “They ask a lot.”
According to Mr. Shih, Google only gave ASUS four months to build a tablet with a maximum price point of $200. In order to make this happen, ASUS moved some of its engineers from Taiwan to Silicon Valley in order to be closer to Google and to allow for a near 24-hour production cycle.
Though they were a demanding client, Google acknowledged that ASUS was able to get the job done on time and presumably on budget.
“I don’t think there would have been any other partner that could move that fast,” Google’s Andy Rubin told AllThingsD.