Hardware Canucks

Hardware Canucks (http://www.hardwarecanucks.com/forum/)
-   Video Cards (http://www.hardwarecanucks.com/forum/video-cards/)
-   -   Radeon HD 8000 Series Goes OEM as AMD Rebrands HD 7000 Desktop GPUs (http://www.hardwarecanucks.com/forum/video-cards/59022-radeon-hd-8000-series-goes-oem-amd-rebrands-hd-7000-desktop-gpus.html)

SKYMTL January 8, 2013 10:45 AM

Radeon HD 8000 Series Goes OEM as AMD Rebrands HD 7000 Desktop GPUs
 
In what has become a yearly tradition, AMD’s has introduced rebranded cards for the OEM market. Say hello to the HD 8000-series OEM.

Last night, several websites began reporting that AMD had released the much-anticipated HD 8000-series into the OEM space and they were nothing but rebadged Northern Islands (HD 7000-series) parts. Derision, confusion, disappointment and a fair amount of soul searching followed but, in truth, gamers have very little to be concerned about.


Read more here: Radeon HD 8000 Series Goes OEM as AMD Rebrands HD 7000 Desktop GPUs | Hardware Canucks

Arinoth January 8, 2013 11:14 AM

I can just picture the AMD board room "It worked for nVidia, why wouldn't it work for us?"

GT7R January 8, 2013 11:18 AM

WTH is the point in that...

terrybear January 8, 2013 11:26 AM

If they sell them for the same price or less, then what does it matter if there is a 7 or 8 put infront of the model number?

That said, they better then keep supporting them in driver revisions then.

Hope this means the new series launching soon is 9xxx models. :thumb:

sswilson January 8, 2013 11:26 AM

The confusion this creates reminds me an awful lot of what I went through trying to wade through mobile GFX options. The naming conventions were all over the place, and just because one model had a higher number in a certain spot didn't guarantee that it was a better product

It's things like this that make me very cynical when it comes to marketing methodology.

geokilla January 8, 2013 12:37 PM

LOL reminds me of this.

http://static.quickmeme.com/media/social/qm.gif
http://static.quickmeme.com/media/social/qm.gif
http://i.qkme.me/3shlje.jpg

Bond007 January 8, 2013 01:20 PM

I wonder what will happen with retail naming.

DETERMINOLOGY January 8, 2013 06:40 PM

Quote:

Originally Posted by Arinoth (Post 683084)
I can just picture the AMD board room "It worked for nVidia, why wouldn't it work for us?"

Pretty much. Nvidia is prob throwing a party atm

frontier204 January 8, 2013 07:16 PM

This isn't new for AMD or nVidia. The Radeon X2300 was probably the more impactful of the renaming, because it rebranded a DX9 card to look like a DX10 card's name. As for nVidia, there's the good ol' 8800 series rebranded so many times over.

Quote:

Originally Posted by sswilson (Post 683088)
The confusion this creates reminds me an awful lot of what I went through trying to wade through mobile GFX options.

I did the same thing looking at mobile CPUs - good thing I did because I found out the A8-4555M is vastly inferior to the A8-4500M. I just recently found that the mobile space has dual-core i7s floating around as well. I'm laptop shopping right now, and I ended up opening enough tabs to compare all the mobile bits that Firefox started compacting the tabs it on a 1080p monitor...


All times are GMT -7. The time now is 03:20 PM.