I found an image from someone else, who has stripped his GTS 250 naked. I edited the image to make it easier to tell you guys which chips I'm talking about.
Please do note that some components may be positioned somewhere else since he didn't have an ASUS card, it was a different brand, thus a different layout of the PCB.
On the left is my card with the cooler on, on the right the stripped down card.


Ignore the RAM chips, GPU core and the blue chip. They don't feel hot.
The green and red components do get hot though, I can feel it through the card on the back, can anyone tell me what they are?
I put two left over zalman zm-rhs1 heatsinks on the 4 red components (possibly power converters?),
after I put most heatsinks on the RAM chips (on the chips and on the opposite side of the PCB), and the green chips already have a black heatsink on them.