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-   -   Apple’s Ultrabook: A $799 Macbook Air (http://www.hardwarecanucks.com/forum/press-releases-tech-news/54041-apple-s-ultrabook-799-macbook-air.html)

Sam_Reynolds May 7, 2012 02:23 PM

Apple’s Ultrabook: A $799 Macbook Air
 
As Intel prepares for the second phase of Ultrabook rollouts, rumors have emerged from Asia that Apple may release a $799 Macbook Air later this year.

Read more here: Apple’s Ultrabook: A $799 Macbook Air | Hardware Canucks

Jake_HT May 7, 2012 02:26 PM

Sweet! So now we only have to spend $800 to get a $500 laptop made by apple.

turtletrax May 7, 2012 05:04 PM

Quote:

Originally Posted by Jake_HT (Post 627422)
Sweet! So now we only have to spend $800 to get a $500 laptop made by apple.


Lol' quoted for awesomeness

Deviant May 8, 2012 07:23 AM

Intel's plan to push the Ultrabook was a good move. A number of the ultrabooks were essentially carbon copies of the MBA in terms of design. Although the quality might not be up to par, the masses tend to care about looks and pricing. It essentially devalued the MBA imo.

Jebusman May 8, 2012 09:32 AM

Quote:

Originally Posted by Deviant (Post 627609)
Intel's plan to push the Ultrabook was a good move. A number of the ultrabooks were essentially carbon copies of the MBA in terms of design. Although the quality might not be up to par, the masses tend to care about looks and pricing. It essentially devalued the MBA imo.

The Macbook Air devalued the Macbook Air. It was way too expensive to begin with. If anything, this is Apple coming to terms with the rest of the world. It all depends on what the specifications are for this rumored new one.

Deviant May 8, 2012 09:50 AM

Quote:

Originally Posted by Jebusman (Post 627637)
The Macbook Air devalued the Macbook Air. It was way too expensive to begin with. If anything, this is Apple coming to terms with the rest of the world. It all depends on what the specifications are for this rumored new one.

I might not like Apple, but I assume there's the intangible value accosted to an Apple product. Brand recognition, relatively build of decent quality, and customer service. If your MBA is ever damaged or broken, they take it in no questions asked to either fix/replace almost immediately in-store or prepaid shipping. Dead pixels? They're more than willing to let you check and keep opening as many as you want if they happen to have a bad batch.

That can't be said for the consumer level laptops and the majority of the vendors for PC. Considering an Asus Ultrabook costing $200 less, I would personally choose the MBA considering the poor quality of the Zenbook line and for the added value in other areas. Even my $3000 loaded Sony flagship Z series (this is far too expensive for what it is, but I don't care) doesn't even make Sony bend over a bit and pay for shipping fees. Service/support is atrocious to deal with and they act as if I'm incompetent and attempting to defraud them. The only PC vendor that ever came close to Apple for me was HP's business line. My monitor had a faulty AC adapter which they shipped for same-day delivery in Toronto. I had it on my office's doorstep at 4PM. Now that's service.

Whether or not a MBA is overpriced is questionable considering it was priced and released earlier than a comparable competitor such as a Zenbook.

geokilla May 8, 2012 09:51 AM

Ultrabooks are still crap no matter how you put it.

SKYMTL May 8, 2012 10:36 AM

Quote:

Originally Posted by geokilla (Post 627641)
Ultrabooks are still crap no matter how you put it.

How so?

JJThomp May 8, 2012 11:55 AM

Quote:

Originally Posted by geokilla (Post 627641)
Ultrabooks are still crap no matter how you put it.

They are actually quite rugged apart from the screens but the screens are wafer thin so how rugged can they be. Even diamond that thin wouldnt stand of to breaks. You get high quality parts in a small travel friendly package... i dont see how they are crap. Also the cooling is very good, i played 3 hours of lol on a zenbook.

Jebusman May 8, 2012 11:59 AM

Quote:

Originally Posted by geokilla (Post 627641)
Ultrabooks are still crap no matter how you put it.

They're not crap, they're inferior by design. Saying "Ultrabooks are shit my full fledged laptop has more power for the same price" isn't a fair argument when the point of the ultrabook was portability, not power.

Quite frankly Ultrabooks were a good thing for the laptop industry, as it forced them to start looking at lower power consumption ideas without sacrificing as much power as you normally would in that situation, BECAUSE people would still compare them to full fledged laptops. Efficiency is becoming a big thing now, and most people aren't going to deal with power hungry machines anymore, but at the same time want to be able to do more when they're on the go.

And as a side note, I'm not saying the Macbook Air was shit. Aside from a few technical oversights in it's early days, it's a fine machine. It was just too expensive to warrant it's existence at the time, whether or not the "value" was appropriate for the service you got.


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