Thread: AMD RAM...
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Old October 30, 2012, 12:40 PM
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SKYMTL SKYMTL is offline
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I think it was just marketed wrong. They first introduced the horribly named Black Edition Memory Profiles (unfortunately, with the acronym BEMP) alongside the initial batches of Radeon memory. It was a failure.

Now, they've moved to a much more reasonable approach by including "AMP" AMD Memory Profiles into certain memory kits. Much like XMP, it does tend to help performance on supporting systems.
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